AAMCO franchise praised for its forward thinking business model
Franchise Times, a leading publication covering the franchise industry, recently published an article entitled, “Car repair franchises stay steady on rough road,” praising the iconic AAMCO franchise for adapting to the technological advancements and challenges facing the auto industry today.
“Technology’s unstoppable march is changing the automotive industry faster than nearly any other business on the planet,” author Tom Kaiser writes in the article. “As such a vital industry to the U.S. economy, massive advancements in fuel economy, the ongoing move away from internal combustion in favor of hybrids and electric vehicles, and newly widespread autonomous and collision avoidance technology have all extended massive ripples through the industries serving today’s tech-enabled drivers.”
The article signals out AAMCO as being a forward thinking, fast growing franchise in an industry that’s struggling to grow alongside the ever changing technological advancements the auto industry is currently experiencing. From a shortage of qualified technicians, to the steady sales of the U.S. auto sales, which the article points out will reach 16.7 million in 2017, there is plenty of opportunity for a brand like AAMCO to continue to “remain bullish while they add new units and offer predictions they will match or exceed growth projections for the industry.”
AAMCO is intent on preparedness and education to ensure that its network of 630 franchise locations are thriving and well-ahead of new technology trends going forward. The article praises AAMCO’s state-of-the-art training platform, AAMCO University, which helps to attract and retain the most qualified technicians in the markets AAMCO franchise centers are located.
“To build its own bench of technicians, the company started auditorium-style education courses at its AAMCO University in early 2015 to provide initial and ongoing training,” Kaiser writes in the article. “By tracking sales throughout the network, Brian O’Donnell, senior vice president of franchise development, said centers training at the highest levels are seeing 15 to 20 percent sales increases, proving the benefits of its approach. The company also offers online training, which includes more than 325 courses aimed at technicians, franchisees and managers.”
This commitment to training helps AAMCO franchisees provide a solid, well-paying career path for technicians that emphasizes advancement and opportunity. Naturally, this approach has helped franchisees recruit and retain the best and brightest technicians in the industry, while also increasing both sales volume and the customer experience at AAMCO franchise centers.
“By tracking sales throughout the network, Brian O’Donnell, senior vice president of franchise development, said centers training at the highest levels are seeing 15 to 20 percent sales increases, proving the benefits of its approach. The company also offers online training, which includes more than 325 courses aimed at technicians, franchisees and managers.”
“It’s not rocket science. If you have better trained technicians, they’re going to perform better services and be more efficient in the store,” Brian says in the article. “We have double the comps for the centers that are certifying their techs at different levels.”
In the article, Brian predicts that as cars become more safe to drive, more and more and Americans will continue to rely on their vehicles, and more members of a household will have their own cars.
“Everybody’s going to have a car in the household, so I think that’s going to drive the car counts, because people depend on and have to have their vehicles, and you’re going to continue to see that grow,” Brian says in the article. “That’s our fuel.”
Judging from the fact that AAMCO plans to open 30-40 stores and has secured 18 real estate locations to evolve alongside the changing needs of the auto industry, the iconic brand will continue to grow well into the future.
“We’re like Steady Eddie,” Brian says in the article. “If you’re looking for a good, solid investment…people are still going to fix their cars no matter what’s going on in the economy.”
Bring the iconic auto repair franchise to your community
With nearly 650 centers across North America, AAMCO is actively seeking single- and multi-unit operators who are passionate about the brand and committed to providing the highest-quality service. Interested candidates should have a minimum net worth of $250,000 and liquid assets of at least $65,000 per unit. Depending on the real estate site selected, franchisees can expect the total investment to be approximately $226,300 – $333,500, with a $39,500 initial franchise fee. Reduced franchise fees are available for honorably discharged veterans.