Class members are the first ever to complete curriculum of its kind with transmission and total car care franchise
AAMCO customer service managers undergo three days of training at the AAMCO University.[/caption]
AAMCO University saw its first-ever graduating class walk the stage in Newnan, Georgia. Forty-six customer service managers from AAMCO franchises in the U.S. and Canada completed the Advanced Customer Service Management Training Program.
“AAMCO is committed to providing world-class training at every level of our organization, and we are proud of the first graduating class of the School of Management and their achievements,” said Jason Herman, Director of Training at AAMCO University. “This commitment to training is designed to lead our iconic brand to new heights in performance, value, and customer care. It’s an incredible milestone for the brand, and we are just getting started.”
For half a century, the American public imagination has linked the word “transmission” to the AAMCO franchise, and for good reason. Our proven expertise in fixing the most technically challenging part of a car is heralded far and wide, and as a result, we remain the leading brand for transmission work. To help our franchise owners get a bigger slice of the general automotive repair market, which generates $62 billion a year in sales according to IBISWorld research, we launched our “Trust” advertising campaign to expand the public’s perception of what we do. After all, if we are trusted to fix the most complicated part of a car, we can surely change our customers’ oil, fix their brakes, and rotate their tires.
CSMs learn new sales tools, services
During the three-day session, we presented our customer service managers with the latest tools and processes in sales and service designed to deliver a great in-store customer experience and keep the brand at the forefront of the automotive industry.
Kane Medley was one of the managers selected to be part of the Advanced CSM Training Program. With 20 years of experience in the automotive industry, Medley leads the team at the AAMCO service center in North Canton, Ohio.
“I was very impressed by the facility and the in-depth training AAMCO offers to its customer service managers,” Kane says. “The Advanced CSM Training Program has provided me with greater insight into what consumers expect from their automotive service experience, and I consider it to be one of the best learning experiences I’ve had related to my professional development. It was also beneficial to speak with other managers about best practices and ways we can improve and grow our business.”
Franchisees benefit from tradition of AAMCO’s support in business education
AAMCO University helps franchise owners indirectly by providing their customer service managers with greater service skills and tools. But franchisees are directly helped by the AAMCO University team in a big way. While we don’t require that our owners have prior automotive experience before partnering with us, they will know the second they walk through the doors of AAMCO University that we take our training seriously.
Our top-of-the-line programs and equipment have provided consistent benefit to franchisees, staff, and loyal customers who trust the AAMCO name like no other in the automotive world. Franchise owners can work with our expert instructors in more than 300 courses, ranging from basic shop safety to master-level diagnostics and transmission rebuilding. These modules are offered in classroom, online, and interactive settings.
“AAMCO University is a significant investment that we have made and continue to make in our owners and their employees,” says Brett Ponton, President and CEO of AAMCO. “We want to make certain that we have the best-trained franchise owners and center managers in the industry, We also want to maintain and develop the best-trained technicians in the industry to solve the problems consumers are going to have with their vehicles in modern-day driving America.”